OPINION: With the wolves of digital disruption nibbling seemingly daily at its open wounds, it’s been a tough old run for Sky TV of late.
Subscriber numbers are tracking ever-downwards, profits are falling and competition for Sky’s lifeblood – premium sports content – is ever-increasing. The company is also locked in an increasingly bitter war with New Zealand’s two largest newspaper companies over what it sees as the unlawful digital dissemination of its content through online video news reporting.
Given the tools they have at their disposal to portray their foe as the bad guy, a battle with a media company is more onerous than a standard corporate shitfight. Fair to say, a media climate where an opportunity to kick it when it is down is never passed up is not exactly what Sky needs just now.
What Sky needs is an arm around the shoulder, a comforting pat and an ‘attaboy’. And here it is.
from Ellie NZ Rss http://www.stuff.co.nz/business/industries/96142007/Sky-TV-lowballs-Money-Mayweather-scores-Kiwis-a-bargain
from
https://ellieplume83.wordpress.com/2017/08/25/sky-tv-lowballs-money-mayweather-scores-kiwis-a-bargain/
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